GUESS SPRING/SUMMER 2015

The GUESS Spring/Summer 2015 Collection returns to the roots of the brand and its birthplace, the city of Los Angeles. The collection takes inspiration from its unique and eclectic essence to create styles interpreted in three distinct moods to encapsulate the key words: FAST, YOUNG and FREE. Chateau GUESS is fast, a fearless mood reflecting the impulsive and glamorous lifestyle found only in the streets of LA. Fuelled by a need for speed and a rush of adrenaline, athletic styling takes a new turn, becoming bold and brave with the toughness of red as the predominant key color. Paired back to bright peacock denim, this multidimensional story intertwines urban LA rap style with the fast and the furious. Updating the modern athletic trend, a key look for her includes a cropped ribbed tank paired with ultra-low rise, lace-up denim jeans, topped with a rad formula 81 jacket. For a more bon ton look, a neat dropped-waist lace dress is perfect for any occasion. For him, a vintage-inspired monogrammed button-down shirt paired with acid wash denim makes for a fresh everyday look, while track pants and a denim trucker jacket epitomize the uber-cool LA style. SUNSET TRIP embodies the young and electrifying lifestyle of the fun and fearless Hollywood youth. Embracing the Sunset Strip’s neon lights, color takes us on a journey where bright neon pinks and purples beam resplendently. A hard-edged biker style is juxtaposed with these brighter tones to create an eclectic narrative that showcases a bizarre and wonderful city of night. Her going out wardrobe includes corseted, bodycon mini dresses for a dressed-up look, or low-rise skinny jeans paired with a sexy bustier top and leather moto jacket. For him, denim stays dark from distressed greys to solid black, enhanced by moto details or a swag chain. Carefully paired with an edgy graphic tee and classic leather jacket, his look is sure to turn heads. For a 90s grunge look, he wears leather moto pants with zipper details and a basic tunic, topped with a relaxed hoodie. HOLLYWOOD AND VINE oozes positivity, as this optimistic and free story provides a dazzling concoction of rainbow colors, balanced by serene and hues of neutrals and fatigue greens. Classic camouflage prints are updated and inspired by the sun-scorched Hollywood hillsides, becoming diluted and dreamy with an organic aesthetic. The sanctity of nature predominates the mood through the use of natural textures and prints, from distressed leathers to soft suedes, enhanced by fringe details and butterfly prints. For her, the ultimate look is a lace bralette and flowy asian-inspired kimono, paired back to relaxed fatigue pants and booties. For the perfect festival look, a rainbow halter top teamed with a suede knicker short and gladiator sandals is whimsical and romantic. For him, slim-fit tinted denim jeans look amazing with an embroidered fatigue jacket, and for balmy summer days patchwork denim shorts and a zodiac graphic t-shirt are completed by a suede trucker jacket. LOOKBOOK: MALE - FEMALE