Author: Ana Rajić

BACK TO THE CITY FALL 2018

Millenials who bend the world as they please, spreading joy and positive energy at every corner, are at the focus of the new autumn campaign of FASHION&FRIENDS, the most renowned multibrand store chain in the region. Busy everyday life and mostly gray urban surrounding, as...

The first Steve Madden store opened in Belgrade

Stretching at 60m², the first footwear store of the mega iconic American brand STEVE MADDEN was opened in the heart of Belgrade - Knez Mihailova Street 33. Thanks to the general distributor, FASHION COMPANY, the brand that takes the second place through the Atlantic for...

DIESEL – STRANGER & STRONGER

Diesel Fall/Winter 18 Main collection embodies the brand’s engagement in continuing to reconstruct its image. The inspiration is drawn from a melting pot of elements: sport, denim, colors, graphics, checks and treatments. The collection creates an avant-garde mixture translated through three tribes MuffinHeads, Voltag3 and...

Replay – Active 90’s

Los Angeles is, once again, home to our stellar cast of a boho-chic group of friends. Replay’s latest collection shines against the backdrop of L.A.’s different identities. The city breathes freedom and effortless cool in its every corner. Whether it’s a house on the beach...

The first SUPERDRY store opened in Skopje

The first mono-brand store Superdry in Macedonia was opened in the Skopje City Mall. With the autumn/winter collection 2018, a new fashion story for Fashion Company and the partner company Fashion Group starts, but also for buyers in Macedonia. From now on they will have...

SUPERDRY – BACK TO SCHOOL

As students revel in the last moments of summer, Superdry’s Back To School product offering gives them something to look forward to for the new term ahead. The season is all about standout style that’s sure to impress from day one. From versatile jackets to...

AW18 IS THE #GLAMOURIZING SEASON FOR LIU JO

WITH ANNA EWERS AND MERT&MARCUS, NEXT SEASON'S CAMPAIGN IS A STATEMENT ABOUT FEMININITY THAT TALKS ABOUT THE BRAND'S EVOLUTION     A campaign that focuses on a new phase of Liu Jo's journey; #Glamourizing is more than just a simple concept: it's a genuine statement that describes the...

GUESS Fall 2018 Advertising Campaign

This Fall, GUESS is proud to introduce models Amanda Cerny, Gwen Van Meir, Erin Cummins, Amanda Rodriguez, Julien Marlon and Charlie Matthews in a breathtaking advertising campaign wearing the latest trends in ready to wear, eyewear, watches, jewelry, footwear and handbags your wardrobe desires.   The campaign,...

DIESEL LOVES COURTNEY

Global music star Courtney Love performed along with 1,500 musicians at the Artemio Franchi Stadium in Florence on July 21 as part of That’s Live 2018, a benefit concert by Rockin’1000, the world’s largest rock band.   On stage, Courtney Love worn a customized Diesel dress. The...