The Fall 2015 Marciano advertising campaign is a striking series of images featuring the breathtaking Solveig Mork, Jacey Ethalion, Shelby Keeton, Ruz, Diana Georgie and Simone Holtznagel photographed poolside at a modern Beverly Hills home, embodying sophistication and elegance, the true essence of the Marciano brand.
Directed by Paul Marciano, CEO and Chief Creative Officer for GUESS?, Inc. and shot by the fresh, creative lens of renowned fashion photographer, Rayan Ayash, the bright natural lighting and sensual, powerful poses are alluring and charm the viewer with daringly sexy silhouettes that exude femininity and beauty. The vibrant saturated colors and gold-tones seen in the Fall line are beautifully complimented by the icy blue backdrops and sapphire water in the distance.
The Fall Marciano assortment showcases the most desired ready-to-wear pieces of the season including structured trench coats, high-waisted wide-leg trousers, flirty sequined mini dresses as well as a wide array of long and flowy evening gowns for the woman seeking an elevated approach to fashion. Bohemian and rock rhapsody influences are injected into the delivery and offer a variety of uniquely structured styles including studded leather mini-skirts with long, light-weight fringe panels, wide waterfall lapel trench cardigans and multi-colored faux-fur cape jackets. The season’s color palette includes soft hues of baby pink, light lavender and clean whites mixed with pops of deep olive, dark burgundy and unique effervescent prints. The juxtaposition of the softer romanticism, dark floral prints and lace against the more structured, edgier fashion elements in the delivery create a lux and glamorously modern collection.
