MARCIANO UNVEILS THE FALL 2016 COLLECTION AND ADVERTISING CAMPAIGN

MARCIANO UNVEILS THE FALL 2016 COLLECTION AND ADVERTISING CAMPAIGN

The Fall 2016 Marciano advertising campaign features returning model and Argentine bombshell, Belén Rodriguez alongside Brazilian heart-throb Bruno Santos photographed on location at a modern Hollywood Hills home, lounging poolside wearing our most chic ready-to-wear styles of the season. The campaign, directed by Paul Marciano, Chief Creative Officer for GUESS?, Inc. and shot by acclaimed Italian photographer, Joseph Cardo, captures the sophistication and elegance of the Marciano brand. Bright natural lighting and striking sensual poses draw in the audience. The lively and saturated colors seen in the Fall 2016 collection are complimented by a beautiful clear sky in the distance. The Fall 2016 Marciano delivery ushers in the new season with a luxe collection of evening gowns, jumpsuits, maxi skirts and cocktail dresses in vibrant floral, striking metallic, and plush velvet in shades of baby pink, deep burgundy and dashing blue hues. Waterfall lapel trench coats, two-tone faux fur vests, sleek overcoats with oversized buttons and edgy leather jackets are lust-worthy toppers that add interest to any fall ensemble. Office-wear strikes a balance between fashion-forward and professional with reinstated two-piece blazers and pencil skirts in multi-colored orchid prints. Cropped soft pants and turtleneck sweaters combine comfort and style in neutral tones and are go-to pieces that carry over from season to season. Fall’s most sought-after shoulder-baring dresses serve as elegant evening-out ensembles with a flirtatious edge. For men, clean and refined button-downs, blazers and dress pants power the collection with a classic structured wool jacket to polish off any look.