ONE OF THE MOST POPULAR BRITISH BRANDS OPENED ITS STORE IN BUCHAREST

Recognized around the world, SUPERDRY fuses iconic vintage Americana and high-impact Japanese graphic imagery with a British twist. From this October, brand will offer clothes from the latest collections to the citizens of Bucharest. Each piece allows you to wear it in your own way and tell your own story. Authentic vintage washes, high-quality fabrics and iconic hand drawn graphics combine to create future classics.

Located in AFI Cotroceni shopping mall, SUPERDRY will offer its affordable, premium-quality clothing, accessories and footwear. New store will cover 132 square metres and will reflect brand`s latest concept as the biggest Superdry store in Bucharest.

SUPERDRY is a genuine British success story, with more than 500 SUPERDRY branded retail locations in over 50 countries. As the brand develops the breadth of its product range, it continues to appeal to a much broader, aspirational age group – those who want to feel amazing in what they wear and appreciate style, quality and attention to detail.

The official distributor for SUPERDRY in Romania is Fashion&Friends company, which succesfully operates in Serbia, Croatia, Macedonia and Montenegro and owns more than 100 retail stores.